Market research
Analyze every survey answer and source, in code you can rerun.
Antinuous builds a cited fact base before fieldwork and sorts every open-ended answer into themes. It runs weighting and pricing analysis as code you can rerun.
Use cases
Weight and analyze survey data
Samples rarely match the population, and the fixes happen in separate tools that are hard to audit.
You ask
Weight this survey of 2,000 US adults to census targets for age, gender and region, then show purchase intent by region with confidence intervals.
What it does
- Reads the survey data file and your weighting targets.
- Installs the needed packages and runs the weighting and tables as code.
- Charts the results and notes the sample size behind each figure.
- Writes up the method and findings in a notebook.
You get
Weighted tables, charts and a notebook with the code behind them.
Age group
Share of sample
Share of population
Weight
18 to 34
22%
29%
1.32
35 to 54
34%
32%
0.94
55 and over
44%
39%
0.89
Weights bring the sample in line with the population. Illustrative values.
Who it's for
Research analystsWeight and analyze survey data in reproducible code.
Insights managersCode open-ended answers into themes with traced quotes.
Pricing analystsEstimate an acceptable price range from survey answers.
Brand marketersTrack competitors and brand news every week.
